Your grips are one of the main ways you connect to your bike. They help facilitate everything from steering to braking and shifting. If your grips don't fit your hands and your riding style you'll always feel out of place on your bike. They should be as comfortable as a broken in pair of shoes or your favorite T shirt. Phorm designed their grips with a purposely anatomical shape and enlarged surface area to minimize pressure --- particularly on the sensitive ball of the hand. So ride to work everyday this week or do an extra lap at your favorite 24 hour race. Riding with Phorm grips means no matter how many miles you travel, you'll never have to leave your comfort zone.