Sram Rival 10s Shifters 2014
Durable, light, and lightning fast: the gear change that will change the way you ride.
Built around SRAM's Double Tap Technology, SRAM Rival DoubleTap controls offer a perfromance advantage that other competition-level shifters can't touch. Added this year is Zero Loss shifting, which engages front shifts immediately. And, like SRAM Red, SRAM Rival moves the front trim position to the big ring. Added cable routing options allows for both brake and shifter cables to run along either side of the handlebar. SRAM Rival also incorporates the popular reach adjust feature, which SRAM invented, and allows riders to customize their brake and shift levers.
Now every rider has a choice on positioning their DoubleTap levers.
SRAM Rival DoubleTap controls utilize single levers that move in one direction for both up and downshifting, seamlessly and ergonomically combined with dedicated levers for braking; the shift lever is close to the bar with an optimized 15 degree sweep, providing the rider with superior drivetrain control, even in the most demanding competitive situations.