ONE MORE HILL | Welcome to the All-New Price Point

“Hey, I think I can see my house from here!”


Sometimes you just have to put your head down and charge up one more hill. It’s not easy. In fact, it’s downright painful. But you keep going. You keep breathing. You keep spinning. Eventually you stand and sprint. You keep going because you know that just over that hill lies the next adventure—a ride that eclipses everywhere you’ve laid tracks up until now.

We’ve spent more than a few late nights here at Price Point headquarters, charging up our most recent hill—working on the all-new—and now that we’re at the top, we couldn’t be more amped on the view in every direction. It’s been a great ride, and it’s far from over. We won’t stop at the top of this hill—or the next one. Every challenge is a new opportunity, and the new Price Point is just the beginning.


The new

The new


Even though our own after-work rides have become sparse at best, we’ve forgotten what daylight looks like, and have subsisted on coffee, CLIF Bars and the occasional taco, we’ve managed to create an entirely new Price Point experience centered around a completely rebuilt website with improved shopping features like intuitive navigation, bigger product images, super-fast checkout, Q&A, a new rating system and even better deals. It is now easier than ever to get the gear you need and have it delivered quickly.

But the dialed new website isn’t all we’ve been up to.

Price is still the point, but in addition to the great low prices we’re known for, we are expanding our product selection to include more brands, models, colors and sizes of the latest trends, tech and products driving the cycling industry—still at unbeatable deals, all backed by The Price Point Pledge, our promise to provide you with the best selection, service and prices in the industry so you can get what you need and get on your bike.

Want to try before you buy? Our 90 Easy Returns make it painless, whether it’s the wrong size or the wrong color.

Don’t want to wait? Our 100% In Stock Guarantee ensures that if it’s on our website, it’s in our warehouse. And same day shipping means that you can buy today, ride tomorrow.

Found a better price? Our 120 Day Best Value Pledge means we’ll refund the difference if you find a lower advertised price up to four months from the date of purchase, because worry-free shopping feels good.

And just to celebrate the new Price Point, we’ll be giving away gear from now until Sea Otter, including a complete SRAM XX1 drivetrain.


Wait, we already used this picture for our Groundhog's Day sale. Why is it happening again?

Wait, we already used this picture for our Groundhog’s Day sale. Why is it happening again?


You won’t need your mouse and keyboard to connect with us anymore, either. Now that the new site is up and running, we’ll be spending a lot more time on the trails and at the races and events that help define our sport. If you see us, don’t be shy. Come say hi and we’ll give you the finger—a Price Point logo sticker, that is. Give it back by tagging us on Facebook, Instagram or Twitter in a photo of your creative, legal placement of the finger-logo sticker, and if we post your photo, we’ll put together a Price Point prize pack with your name on it.

But for those of you still in front of a computer—whether you live somewhere you are forced to play a waiting game with Old Man Winter, you are recovering from an injury or just happen to be watching the clock in cubicle land—we’ve created this humble bike blog, The Link. Be sure to check back for plenty of contests and giveaways, reviews and previews on all the hottest new gear, updates from our sponsored riders, training and tech tips, and the occasional groundhog.


Get dialed at


It’s been a long winter, but spring weather, longer days, new rides and the next adventure are just around the corner. It’s time to attempt to collect our thoughts and our riding gear. So, go ahead. Click around. Check out the site and let us know what you think. Think we could do something better? We want to know. Want to heckle us or cheer us on? Feel free to drop us a line. Then go ride your bike. We’ll see you on the trail.

by Don Stefanovich 

The End


  1. I have found 1 issue with the new site, I actually had 2 email addresses registered and Neither one works now.

  2. Price Point says:

    Unfortunately you will have to re-register. We changed platforms and there was no way to port over the old account information. But once you do, we’re confident you’ll like the change!

  3. I am looking for the drivetrain groups (build kits, etc.) and can’t find them… do you not sell them in packages anymore?

    • Price Point says:


      We are in the process of creating new build kits to be featured on the site, but if you want to order a complete build sooner rather than later, we’d be more than happy to put something together over the phone. You can reach customer service 8 a.m. – 5 p.m. PST, Monday through Friday: (800) 774-2376 ext 400

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